
Balenciaga created exclusive custom looks for BTS Jung Kook for BTS’s 5th full-length album ARIRANG World Arena Tour Paris concerts, held on July 17 and 18 (local time) at Stade de France on the outskirts of Paris, France.

Across the two nights, with a total audience of some 184,000, Jung Kook showcased a range of custom looks that modernly reinterpreted Balenciaga’s iconic design codes to match each theme of the performance.

These exclusive pieces are new reinterpretations of the designs and key elements from Balenciaga’s Fall 2026 and Spring 2027 collections by Pierpaolo Piccioli—modernly translating the house’s iconic codes while reflecting the three themes that shape the BTS performance and Jung Kook’s own distinctive style.

For the first stage, he completed an intense mood with black leather pants featuring multiple belt details, buckle-embellished moto gloves, and a high-collar leather jacket inspired by the metal stud detailing of Balenciaga’s signature bag, the ‘Le City.’

On the second stage, Balenciaga’s signature sculptural volume and oversized silhouettes stood out. On the first night, he paired a Le City studded denim jacket with patchwork logo detailing with a tie-dye logo T-shirt and baggy jeans; on the second night, he wore a boxy leather short-sleeve top with XXL pants and opera gloves. The number ‘10’ embroidered on the leather top symbolizes the address of Balenciaga’s historic boutique on Avenue George V in Paris.

Throughout the concerts, Jung Kook completed the styling by pairing Balenciaga shoes and accessories, including Venom Boots, Boomerang Cat Sunglasses, the BB Icon Necklace, and the DIY Pin Necklace.

For the final stage, he wore a custom hoodie and T-shirt that reinterpreted BTS’s official 『ARIRANG』 World Tour merchandise through Balenciaga’s sensibility. Featuring distressed and washed finishes, the items layered Balenciaga’s logo along with Jung Kook’s initials, the album title, European tour cities, and the year ’26; through a range of techniques—heavy metal, calligraphy, stencil, and varsity-style graphics, as well as over-dyeing, silkscreen printing, and appliqué—they captured Balenciaga’s craftsmanship and artwork.