Justifiable Popularity, The 'Short Padding' Craze

The popularity of short padding, which has recently established itself as a winter outerwear trend, is noteworthy. Let's explore the reasons behind the success of short padding, which has boldly reclaimed the trend from the long padding that dominated South Korean winter fashion.

Firstly, the change in temperature plays a role. Compared to previous years, this winter started late, and due to the El Niño phenomenon, it is expected to be milder than usual. Consequently, customers are increasingly opting for short padding over heavier outerwear.

Secondly, the variety of designs released in short padding has expanded the choices for consumers.

The 'Featherlight Outerwear Collection' presented by Guess with model Suzy showcased a variety of products in terms of color, material, and details.

Additionally, the release of short padding with unique designs, such as those with cozy corduroy material or toggle buttons, often referred to as 'tteokbokki' buttons, has gained much popularity.

The North Face introduced the '2023 Short Padding Collection' emphasizing glossiness and cropped design.

Alongside the 'Women's Nuptse Short Jacket', which stands out with its trendy short length and glossy finish, they have also released the 'Women's Glossy Detachable Down Jacket', which allows for versatile styling with its detachable sleeves.

The Calvin Klein detachable hoodie down puffer, worn by Kazuha, features a matte glossy material with a subtle shine, adding a sophisticated mood when worn.

Another style of short down puffer features a soft knit material with a reversible wide neck design, boasting excellent comfort and warmth.

Marithé François Girbaud, in collaboration with actress Go Yoon-jung, released a winter photoshoot that captured attention with its chic and cozy winter styling.

In the photoshoot themed 'Cool Enough', Go Yoon-jung perfectly embodied the classic logo duck down puffer with a unique silhouette and a glossy cropped puffer down, showcasing her charming appeal. The standard fit allows for easy movement, and the hem stopper and strings enable size adjustment for a sophisticated winter look.

Fashion trends continue to change and evolve. While it's uncertain when the current short padding craze might shift, it has undoubtedly become a fashion icon perfectly aligned with the trends of respecting individuality in an era of increasingly unpredictable winter climate changes.