Quiet Luxury for Fall and Winter 2023 | 1 — [Photo provided by Loro Piana]

If I had to pick just one trend for this year's F/W season, it would undoubtedly be 'Old Money'. Gaining attention not only in Korea but also globally, Old Money literally means 'old wealth' and refers to the upper class with massive inheritances or fortunes.

Quiet Luxury for Fall and Winter 2023 | 2 — [Photo provided by Loro Piana]

These people prefer wearing products with small or no logos over eye-catching luxury brand logos. Instead of flashy colors or patterns, they choose subdued neutral tones, simple designs, and high-quality materials like cashmere or knit. This so-called 'silver spoon look, quiet luxury' is becoming a global trend.

#Old Money Look Showcased in the 2023 F/W Runway

Quiet Luxury for Fall and Winter 2023 | 3 — From left to right in the first row – Stella McCartney, Bateau, Golden Goose, Wooyoungmi, Michael Kors, Sacai

Let's take a look at the Old Money looks from various brands' 23FW collections. They create a soft atmosphere overall by adding understated logo accessories to neat suits, coats, and skirt outfits, using calm colors like black, grey, white, and beige.

Stella McCartney presented a black suit with an emphasized waistline, while Wooyoungmi showcased a beige suit with a revealing neckline for a neutral mood. Bateau featured a feminine look with a dark grey knit and skirt, and Sacai displayed a light grey blouse and skirt look. Golden Goose showed chic urban looks with luxurious silk jumpsuits, and Michael Kors with simple knit black dress looks.

#Understanding Old Money Items Through Material, Color, and Design

Quiet Luxury for Fall and Winter 2023 | 4 — From left to right in the first row – Dsquared2, Philipp Plein Golf, Bary, Vocabaka, J.Lindeberg, Johnny Hates Jazz

So, what are some easy ways to emulate the Old Money look? Start with the basics, not just expensive luxury brand clothes. Choose simple t-shirts, shirts without logos or flashy decorations, and classic, luxurious materials like cashmere and silk. Emphasize softness with subtle colors like black, white, beige, and camel instead of a variety of colors.

First, try a trendy black dress with belt details like Dsquared2, or a puff-sleeve shirt dress from Vocabaka. Add comfort with basic white pants like Philipp Plein Golf, or a cream-colored knit shirt with subtle patterns from Bary. Also, J.Lindeberg's luxurious camel-colored V-neck knit adds softness, and Johnny Hates Jazz's black full skirt creates an elegant and dignified image.

#Old Money Accessories, Quality from Head to Toe

Quiet Luxury for Fall and Winter 2023 | 5 — From left to right - Rachel Cox, Sergio Rossi, Moina, MCM, Ferragamo Watch BY Gallery O'Clock

The essence of the Old Money look is in finding high-quality items like shoes, bags, and watches made of luxurious materials. Even wearing clothes from good brands, accessories with any minor stains or damages can make the look seem cheap or untidy.

Therefore, we recommend simple-designed flat shoes with stable heels like Rachel Cox, or thin-heeled stiletto shoes with a glossy finish like Sergio Rossi. Also, products with subtle logos, such as Moina's lock mechanism or MCM's logo-engraved bag body, are suggested.

In addition, wearing unique strap watches or simple-designed watches from Ferragamo Watch BY Gallery O'Clock will complete the Old Money look.

Quiet Luxury for Fall and Winter 2023 | 6 — [Photo provided by Loro Piana]

This fall and winter, instead of easily bought and discarded 'fast fashion', let's be Old Money trendsetters who value 'slow fashion' that stays true to the basics.