Premium lifestyle fashion brand MLB has unveiled its 2026 SS summer campaign, “KARINA’s Way to Summer With MLB,” featuring brand ambassador Karina.

Defined by a style that blends a hip street sensibility with wellness and sporty moods, the campaign reinterprets summer lifestyle through Karina’s signature, stylish vibe. The pictorial was released via MLB Korea’s official online store and social media channels.

In the pictorial, Karina showcases styling centered on MLB T-shirts and signature ball caps—looks that flow naturally from everyday wear to active moments—capturing a “hip wellness” lifestyle with flair.

In the first look, Karina completes a daily outfit that highlights a slim silhouette using MLB’s women’s slim cropped cap-sleeve short-sleeve T-shirt. Featuring team-logo details, the item delivers a comfortable yet on-trend mood, offering a style that spans everyday wear as well as light wellness activities.

In another look, she pairs a sporty, ultra-lightweight running windbreaker to emphasize a more athletic mood. Made with a cool-touch, ultra-light fabric, it can be worn comfortably even in midsummer, boosting versatility by balancing function and style.

Both looks are finished with MLB’s signature unstructured ball cap, elevating the overall styling. The cap has been released in new colors such as brown and beige, and offers a wide range of options with various designs featuring MLB team logos including the New York Yankees, LA Dodgers, and Boston Red Sox.

Meanwhile, MLB unveiled its second collaborative collection with Karina in March, “KARINA EDITION : VOL.2,” which sold out entirely both in Korea and overseas. Since then, the brand has continued a range of online and offline campaigns and promotions centered on Karina, expanding brand synergy.