(G)I-DLE's Miyeon, Radiant Beauty in Sexy Fashion

Global fashion brand JIMMY CHOO has chosen (G)I-DLE's Miyeon as their global brand ambassador, recognizing her as a sensation in K-POP.

JIMMY CHOO is an iconic brand loved for its avant-garde fashion style, grounded in confidence, exceptional spirit of challenge, and delicate craftsmanship, not only for celebrities' glamorous styles but also in everyday fashion.

JIMMY CHOO's Creative Director Sandra Choi stated, "Miyeon is a charming woman. From her musical talent to her inimitable style, she truly embodies the confident and creative energy JIMMY CHOO pursues. We are thrilled to have Miyeon join our global JIMMY CHOO community." expressing her anticipation for Miyeon's selection as a global ambassador.

Miyeon, in response, expressed, "I am delighted and honored to be a global ambassador for JIMMY CHOO. I am completely enchanted by the joy and glamour that JIMMY CHOO collections showcase. Wearing JIMMY CHOO products boosts my confidence. I am eager to show everyone the beautiful campaign we have worked on together." sharing her feelings on being chosen as a global ambassador.

Meanwhile, Miyeon, a talented musician, is expected to showcase various global activities starting with the JIMMY CHOO 2023 Fall Campaign, which begins on August 30th.