The men's skincare brand Biotherm Homme has unveiled the Aqua Power (RECHARGE WITH AQUAPOWER) campaign with Asian Games swimming gold medalists Kim Woomin and Ji Yuchan.
The Biotherm Homme Aqua Power campaign with national swimming athletes and Asian Games gold medalists Kim Woomin and Ji Yuchan is themed 'CHAMPION OF HYDRATION'. It focuses on the energy of recharging for a new chapter and captures the athletes' hydration and recharging routines as they prepare for the challenges at the 2024 Paris Games.
Moreover, it expresses the moments with Biotherm Homme for new challenges requiring greater thirst, deeper desire, and energy to leap forward.
The product featured with athlete Kim Woomin is Biotherm Homme's bestseller 'Aqua Power Advanced Gel', recommended for men concerned about rough and dull skin. With triple strengthening of barrier, resilience, and defense, it enables skin that doesn't easily succumb to external factors, offers 48-hour lasting hydration and an immediate skin cooling effect. Additionally, the formula containing ingredients like tocopherol, apricot seed oil, and glycerin, cares for men's skin and helps achieve a clearer complexion. The product's commitment to the environment is evident through its 25% recycled glass container and airless packaging that allows for the use of every last drop, showcasing Biotherm's Water Lovers spirit.
The product featured with athlete Ji Yuchan is Biotherm Homme's number one 'Aqua Power All-in-One'. It's a product that provides the functions of both toner and moisturizer, allowing for quick and effective hydration care with just one product. Its transparent and light water gel texture absorbs quickly into the skin without feeling sticky or heavy, and ingredients like peppermint and menthol offer skin a refreshing and hydrating sensation.
The Biotherm Homme Aqua Power campaign video and photoshoot with athletes Kim Woomin and Ji Yuchan can be found on Biotherm's official social channels. The Aqua Power All-in-One & Advanced Gel products are available at all Biotherm online and offline sales channels.