Time to Meet Ji Chun-Hee's Miss Gee Collection, 24FW Key Looks

Designer Ji Chun-Hee will showcase the Miss Gee Collection (MISS GEE COLLECTION) at Unhyeongung Palace on March 20th (Wednesday), presenting the 2024 F/W collection.

This 24 F/W collection, themed "Misty Forest at Dawn," interprets the serene winter forest shrouded in morning mist with Ji Chun-Hee’s uniquely elegant and sophisticated touch. The soft glow of dawn spreading through the foggy forest, the tranquility of the woods, and the various sensations of color, texture, and scent harmoniously blend with the poetic atmosphere of Unhyeongung Palace, depicting a dreamlike beauty.

The collection unveils modern yet classic key looks using soft, subtly glossy high-quality materials such as cashmere and wool, and neutral colors like black, brown, and taupe. Especially, the long & lean silhouetted dresses creating various shapes through movement and the relaxed fit of oversized coats symbolically emphasize the identity of the Miss Gee Collection by offering both comfort and sophistication.

Meanwhile, the event will feature BMW Korea as the official partner, showcasing the flagship model, the new i7, providing a variety of attractions alongside the Miss Gee Collection.