French luxury fashion house Dior (DIOR) has ventured into the world of gaming for the first time through the PlayStation (PLAYSTATION) 4 and 5 exclusive game, Gran Turismo 7 (GRAN TURISMO 7), showcasing a virtual capsule collection by Kim Jones that can only be experienced within the game.
In celebration of the 2023 Gran Turismo World Series (GRAN TURISMO WORLD SERIES), this virtual capsule collection was created, embodying a passionate conversation filled with originality and innovation, blending Dior's codes with the world of motor sports into a new line of accessories.
Italian brand Dal Dosso, specializing in Formula 1 exclusive equipment, has decorated its driving gloves with the number '47', commemorating the year 1947 when Christian Dior first presented his iconic fashion show.
The new DIORIZON shoes, reinterpreted in the tradition of rally shoes, feature an ankle strap with a distinctive ‘DIOR’ logo completed with high-frequency techniques and DIOR OBLIQUE jacquard details, and a cap adorned with delicate 'DIOR' embroidery, creating a bold and modern look.
These three special models were worn by the racers who qualified for the thrilling World Final held in Barcelona from December 2nd to 3rd.
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